Creating the Count on Me Culture means getting good at all five "Fs" --- and FUN is one of them. Are you having fun at work? Are your associates?  Let's look at this little gem of inspiration and linger in the question of productive fun for a moment.

#1 Business Problem: We don't have enough talent to get it all done (and no more are coming). So let's flip recruiting and reinvent the way we work.  Let's create cultures where people offer discretionary effort because it's fun and feels good. Let's build around people who say "count on me" for projects and pieces of work.  It's a powerful thing to get our heads around.