A look at some of the things we should be doing to drive additional performance-including best practices on the website, good email marketing personalization and other placement on websites.

14 - Content Performance Culture: The tools I use to cover just about all stories

40,000 marketing jobs are posted per month in the USA, according to LinkedIn. Of course companies want those marketers to perform, which is why we need Content Performance Cultures. Christoph Trappe will share strategies from his third book here chapter by chapter. Grab your copy here: https://authenticstorytelling.net/content-performance-culture-book/