Derek shares a story from his time as a Lululemon brand ambassador to highlight the toxic merging of spiritual practices and consumerism. Not only does he detail Lulu's post-Chip Wilson pivot in an attempt to "own yoga," he also explores the histories of branding, money, and markets in an attempt to understand how we arrived at the influencer culture that dominates social media today.  -- -- -- <a href="https://www.patreon.com/conspirituality">Support us on Patreon</a> Pre-order Conspirituality: How New Age Conspiracy Theories Became a Health Threat: <a href="https://www.hachettebookgroup.com/titles/derek-beres-matthew-remski-julian-walker/conspirituality/9781541702981/">America</a> | <a href="https://www.amazon.ca/Conspirituality-Conspiracy-Theories-Became-Public/dp/1039005535/ref=mp_s_a_1_1?qid=1671042345&amp;refinements=p_27%3AMatthew+Remski&amp;s=books&amp;sr=1-1">Canada</a> Follow us on <a href="https://www.instagram.com/conspiripod/">Instagram</a> | Twitter: <a href="https://twitter.com/derekberes">Derek</a> | <a href="https://twitter.com/matthewremski">Matthew</a> | <a href="https://twitter.com/JulianMWalker">Julian</a> Original music by <a href="https://open.spotify.com/artist/5UeZCWSQYhQZwLM4tZxyrf?si=eOol5AckQli7rJgG-3I5tg">EarthRise SoundSystem</a> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

81: Praying for Fire (w/Sean Prophet)

Dismantling New Age cults, wellness grifters, and conspiracy-mad yogis. At best, the conspirituality movement attacks public health efforts in times of crisis. At worst, it fronts and recruits for the fever-dream of QAnon. As the alt-right and New Age horseshoe toward each other in a blur of disinformation, clear discourse, and good intentions get smothered. Charismatic influencers exploit their followers by co-opting conspiracy theories on a spectrum of intensity ranging from vaccines to child trafficking. In the process, spiritual beliefs that have nurtured creativity and meaning are transforming into memes of a quickly-globalizing paranoia. Conspirituality Podcast attempts to bring understanding to this landscape. A journalist, a cult researcher, and a philosophical skeptic discuss the stories, cognitive dissonances, and cultic dynamics tearing through the yoga, wellness, and new spirituality worlds. Mainstream outlets have noticed the problem. We crowd-source, research, analyze, and dream answers to it.