Running a product shop comes with its own learning curves from purchasing inventory to managing cash flow. In this episode Rachel Heckmann owner of the Rachel Allene Shop joins us to discuss her own ups and downs in learning to navigate online shop ownership. It was such a joy to hear Rachel’s story and we covered a lot of ground in this conversation: from quitting her day job without a plan to staying profitable in an economic downturn to navigating different seasons of business and motherh...