Why do salespeople and product teams often clash?It comes down to communication. The world has gone digital and the only way to stay ahead is by ensuring that information is shared across the entire value network.This week, learn how Bart van der Heijden, Director of Strategy & Innovation at FCR Media Belgium, has deployed innovative tactics to align business units and reduce client churn at his organization.Listen now and subscribe to the podcast on iTunes goo.gl/8vPm1B and Google Play goo.gl/uyDsij