<pre><code>    &lt;p&gt;On Episode 58, we&#39;re talking with Chris Clegg, president and research director of PortMA, which is short for Portland Marketing Analytics. His firm works with some of the world’s biggest brands on using data to drive communications strategies and make better marketing decisions. Chris posted on LinkedIn a while back about how to create stronger marketing with data—and that got my attention. So I asked him to come on the show to share his ideas with you.&lt;/p&gt;&lt;p&gt;&lt;em&gt;Cover image from&amp;nbsp;&lt;/em&gt;&lt;a href=&quot;https://www.flickr.com/photos/internetarchivebookimages/14756168652/in/gallery-runlevel0-72157703602703562/&quot; target=&quot;_blank&quot;&gt;&lt;em&gt;Flickr&lt;/em&gt;&lt;/a&gt;&lt;em&gt;, public domain.&lt;/em&gt;&lt;/p&gt;
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Marketing Tiger

In each episode of Confessions of a Marketer, Mark Reed-Edwards talks with a marketing leader or thinker about the deepest challenges in our business. Luminaries such as Beth Comstock, Whitney Johnson, Jacques van Niekerk and more share their wisdom with Mark. The podcast is a must-listen for marketers around the world and has ranked consistently among the top-rated business and marketing shows.