Contrary to popular opinion, the ideal client avatar is dead. In this short episode, I bust through some myths and misconceptions about this and how you can target your customers in a more effective way using a fresh perspective.   Ready to Profit with a Plan in 2017?  Download the Profit with a Plan 90 day workbook here: www.amycannatta.com/90day   My mission is to help serve YOU, my listeners, so please submit questions to <a href= "mailto:admin@amycannatta.com">admin@amycannatta.com</a>. If you love this podcast, I would be so grateful for a rating and a review!

Ep. 60:  Makenna Johnston - How she ended up buying Julia Child’s home

Get the inside scoop on what it really takes to grow and scale YOUR IDEA into a profit producing machine.  The Concept to Cash Flow podcast is focused on providing you with advice, tips, and strategies every episode that you can take away and implement in your business or day-to-day life.  You will hear from extremely successful entrepreneurs on how they began with an idea or dream and relentlessly pursued and focused on turning that dream into a reality.  You will hear from successful minds covering a variety of backgrounds in business and life on what it really takes to kill it in life and business and live a meaningful and vibrant life.