Collaborate Forever drops by the Good Style Shop in the heart of Madison's isthmus. Adam speaks with owner and vintage clothing proprietor Pete Benck. Since 2011 Pete and his team have been sourcing and curating high-quality vintage clothing and accessories. We discuss his creative roots and entrepreneurial background, the shop, sources of inspiration, collaborations, and the upcoming Midwest Vintage Flea, Wisconsin's largest vintage clothing trade event. Enjoy!