The market for green coffee has spiked to ten year highs in the last several months. It means a lot of industry conversation turns to pricing and how it works.
There are strong narratives in speciality about pricing and quality premiums. I have spent the last several months trying to learn more about what is a very complex topic, and as with many things it transpires some of the over simplified narratives are inaccurate.
In this episode I explore some of the business of green coffee, and what good and bad prices look like ( they are contextual) &nbsp;and also what the new higher prices will mean for speciality and mass coffee, as well as wether or not they will stick around.

Coffee is my thing. Iv'e won Barista comps, founded business in coffee and written books about it. I love talking about the wide world of coffee and anything that coffee seems to cross over with. 

I promise to talk about a wide range of topics but never stray to far from Coffee. Specialist subjects tend to attract interesting people, who I love to talk to, some episodes will be conversations but mostly just me sharing some thoughts and questions, plus the occasional rant.