Show notes
Highlights:
- Helping people with their Brand and their Niche in 2 sessions
- Steve in the King of Clarity
- Massive gap in leadership development that can be filled by coaches
- Use plain simple language to describe yourself
- Get it right then focus on being effective
- Get your clients talking and he continually asks for stories
- Be specific about yourself, find your pigeon hole
- Let go of trying to be great at 15 things
- The power of responsibility & relationships

