Hello there! Welcome to this episode of Coffee Break Blogging. This is no. 56 and in this one we are going to talk about your blog's bounce rate and how to reduce that bounce rate.

Bounce rate is one of those numbers which always shows up in your site stats... and you can't help but wonder what you should do. Is your bounce rate bad or good? What should you do about it? In this installment of our ongoing series, we discuss the bounce rate, how to decipher the causes of the bounce rate, and then what to do to improve it. ;-)

Now, first of all, we should probably define what "bounce rate" is if you are not already familiar with it.