CMO Insights
CMO Insights
Jeff Pedowitz
Season 4. Episode 18: Collision Course - The Ultimate Customer Experience
28 minutes Posted Sep 22, 2020 at 9:22 pm.
0:00
28:42
Download MP3
Show notes

This week’s guest on CMO Insights is Julie Roehm, Chief Experience Officer and CMO at ABRA Auto Body and Glass.

Julie talks about:

  • What makes a great customer experience – making it personal instead of generic
  • Mapping the customer journey in the collision industry
  • The future of driving (and marketing) and what it means for ABRA’s customers


Learn more about your ad choices. Visit megaphone.fm/adchoices