Mark talks about:The importance of creating and developing trusting relationships with your customers.Operationalizing the customer experience and creating a personal experience.The importance of being personal, authentic and transparent in marketing. Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Season 6. Episode 17: Insights to the Customer Journey

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.