CMO Insights
CMO Insights
Jeff Pedowitz
Season 2. Episode 3: The Citrix Transformation
21 minutes Posted Sep 18, 2020 at 3:37 pm.
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Show notes

Jeff Pedowitz sits down with Tim Minahan, Chief Marketing Officer for Citrix. In this interview Tim shares how he is helping Citrix transform beyond IT and helping other lines of business achieve their business outcomes. He talks about the multi-faceted elements of transformation that included technology, culture and people.

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