Jesse & John discuss the wide world of vodkas, including Absolut, Stoli, Smirnoff, Tito's, Khortysta... We trip on acid jazz, focus groups, and how to make the world's driest martini... Nerd out on fonts, kerning, and the nightmare of rebranding ... And Jesse spills the story of how a vodka was created, from the name to the fame. Plus airplane bottles, drunk monkeys and a special shout-out to the Ukrainian people!

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