Circana Unpacked
Circana Unpacked
Circana
Retailers Are Dialing Up Innovation and Curation
30 minutes Posted May 10, 2022 at 1:32 pm.
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With inflation high, home meals and home entertaining are winning out over foodservice. Retailers are stepping up, showing a greater understanding of consumer needs and helping consumers create interesting at-home experiences. Jonna Parker, Principal of IRI’s Fresh Center of Excellence and Anne-Marie Roerink, President of 210 Analytics, share winning strategies and additional opportunities to win with consumers.