Chatting with Copywriters
Chatting with Copywriters
Kimberly Weitkamp & Bobbie Lind
Episode 57: How to Use Voice Search with SEMRush
35 minutes Posted Mar 17, 2020 at 1:00 pm.
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Show notes

In this episode we talk with Fernando Angulo from SEMRush about how to maximize copy for voice search and Artificial Intelligence (AI). To get your free 1-month trial of SEMRush click here.

Show Notes:

  • The definition of Voice Search and how it differs from Text-based searches.
  • How to show up on a Voice Search result
  • The most important "Search Features" to have when ranking for voice search
  • The format to show up in the TOP results for Voice Search
  • Which digital device pulls from which source (search engine) of information.
  • Why your domain name matters to Voice Search
  • The 3 types of feature snippets you need
  • How to best use product comparisons for an eCommerce store
  • The most effective type of content to rank highly
  • Understanding the "answer engine" algorithms
  • Optimizing for Voice vs Text Search
  • Unique ways people are using Voice Search to solve problems.
  • The benefits of Voice Search (and how it can save your sanity as a parent).
  • How Voice Search helps people with different abilities to get the information they need.
  • The most important metric that search engines track - and how you can become the first Voice Search result when you understand it.
  • We discuss the future of AI and search
  • How SEMRush helps you discover your search rankings
  • People and Resources mentioned in this episode:
  • Gary V
  • SEMRush's Website
  • SEMRush's Academy
  • Kimberly's Website
  • Bobbie's Website

And that's a wrap for Season 2! Chatting with Copywriters Season 3 will return in late summer. If you've got a great topic or would like to be a guest on the show, we'd love to hear from you! Get in touch.

Thanks for listening