Jeff Elkin is President of Advance Business Systems. Founded by Alan and Lois Elkin in 1964, Advance is committed to satisfying the business needs of its customers by providing office supplies, printers, scanners, and document management services. The company has recently evolved to provide managed IT services after listening to customers' needs and leveraging technological advances in the industry—a change brought about by Jeff, who recently took Advance over from his parents. CEOminutes sat down with Jeff to learn about the business, what Advance does for its clients, his vision for the future, and what's behind the company's catchy tagline: We live and breathe this stuff™.