DPT to CEO: The Podcast
DPT to CEO: The Podcast
Morgan Meese
How Much I've Spent on Business Coaching as a PT (Was It Worth It?)
25 minutes Posted Aug 30, 2026 at 12:00 pm.
Coaching Program with Morgan.Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start!⁠Buy me coffee⁠ 😄--Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall |MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-teamLicense:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Like our content? Buy us a coffee!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠
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Since starting my cash based physical therapy practice in 2019, I have invested somewhere between sixty and eighty thousand dollars in business coaching across mini courses, group programs, one-on-one coaching, and a high-level mastermind. In this episode I am giving you the full honest breakdown of what I spent, what I got out of each investment, the one program I somewhat regret, and the one I love so much I am reinvesting for another year.This is not a episode about flexing on spending. This is a real accounting of what it looks like to invest seriously in your own growth as a physical therapy practice owner and business coach, and what I would tell my younger self if I could go back and do it differently.We cover the full breakdown of what I have spent across almost seven years of investing in business coaching, the biggest takeaway about time versus money that changed how I think about every investment decision, what to look for in a coaching program and what red flags to run from, the green flags that tell you a program is worth the investment, and exactly when in your practice journey you are ready to invest in coaching and when you are not.The most important thing I want you to take away from this episode is that time is a finite resource and money is not. Every month you spend trying to figure this out alone has a real cost — financial, emotional, and in terms of momentum. The question is not whether you can afford to invest in coaching. It is whether you can afford not to.If you are a physical therapist, occupational therapist, or healthcare provider who wants to leave corporate healthcare and build your own cash based practice, I would love to talk with you.--- Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again.Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠---To learn more, visit ⁠our website⁠.Free eBook ⁠“So You Want To Start a Solo Practice” ⁠DPT to CEO: ⁠Youtube⁠⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan.Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start!⁠Buy me coffee⁠ 😄--Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall |MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Like our content? Buy us a coffee!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/buymorgancoffee⁠⁠