Show notes
Key messages are the top 3-5 key ideas you want your audience to know about your product, topic or issue.
Your visual and verbal messages need to align with your brand.
Learn a simple process to identify and create your key messages to make sure you are communicating the right message to your audience.
When you use key messages, they
- Help you stay on track in implementing your communication or marketing plan
- Create consistency
- Help your audience gain a greater understanding of your product or topic
P.S. In this episode, I give you some cool tools to help you write effective key messages.

