Show notes
Calling all multi-passionate entrepreneurs! You can have and market to multiple audiences and still be successful. This is an opinion that I actually spent a long time not believing—yet here I am, doing exactly that. In today's episode, I'm giving you the permission to do more in your business and sharing the tools you need to do it! If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group! Join Now >> Today's episode is brought to you by Descript, my favorite tool for content creation! I use Descript to share smaller cut down pieces of my podcast, repurpose Youtube videos, and create on-screen captions in my reels. If you create content in your business, you need to check out this simple, easy-to-use tool! Try Descript >> In This Episode You'll: Find where there is overlap in your audiences. Understand the disadvantages of the tutorial trap. Not let being multi-passionate hold you back. Find it quickly: 2:21 - Behind Joy's Business 3:47 - Why Marketing to Multiple Audiences is Hard 6:07 - One Content Medium 7:59 - Consistent Content Creation 10:09 - Permission 12:30 - Repurpose Content 15:56 - Leverage Your Personal Brand 17:47 - Avoid the Tutorial Trap More ways to connect: JOY MICHELLE INSTAGRAM WORK WITH JOY AS YOUR COACH JOY MICHELLE CO. WEBSITE CALLED TO BOTH COMMUNITY Read the full show notes from today’s episode HERE. Let’s keep the conversation going! Come connect in the Facebook community. Join the CTB Facebook community here.



