Content Europe: All3’s Dug James divulges The Traitors’ secrets; BBC’s Sumi Connock, Fremantle’s Vasha Wallace, Banijay’s James Townley and Small World’s Tim Crescenti debate the future of formats
1 hour 2 minutesPosted Apr 23, 2026 at 10:06 am.
]; BBC Studios' Sumi Connock, Fremantle's Vasha Wallace, Banijay's James Townley and Small World's Tim Crescenti on the latest challenges and opportunities shaping the formats business and where it's headed next [29:37].
CONTENT EUROPE: From Lisbon, All3Media's Dug James – the man behind the global roll-out of The Traitors – discusses the format's incredible success and the tricks of adapting it for different markets [
