In this episode, I dive into the craft of creating, selling, and scaling one-on-one coaching services. I share my journey and insights on how to provide a coaching service that's both targeted and efficient, ensuring mutual benefit for coach and client. I highlight the importance of being clear about who your service is intended for and what outcomes your clients can expect.I also tackle the common misconceptions between coaching and therapy, sharing my perspective on their differences. Plus, I offer advice on setting prices for services and effective marketing strategies.  Additional Resources: - Get started with my Freebie, Business Brain - Learn about my signature program Business Witch HERE - Explore my Values- Apply to be a 1:1 client HERE