Can marketing actually calm people down—especially in high-stress fields like law? Britt Frank, Marketing Director at Gimbel, Reilly, Guerin & Brown LLP, shares how empathy and storytelling aren’t just buzzwords—they’re essential in legal marketing. In this episode of Business Ninjas, Britt shares into the unique challenges of marketing for a law firm, how GRGB builds deep trust with clients, and why authenticity is the most powerful marketing tool, and how she bridges emotional intellig...