Marwan M. Kraidy is a scholar of global communication, a leading authority on Arab media, and the CEO and Dean of Northwestern University in Qatar. One of his first major initiatives as Dean was the creation of the Institute for Advanced Study in the Global South. The Institute will produce and promote evidence-based storytelling focused on the histories, cultures, societies, and media of the Global South and much more. He discusses the goals of this institute and how it relates to United Nations sustainable development goal number 16, peace, justice and strong institutions.