BRAVE COMMERCE
BRAVE COMMERCE
Adweek
J&J's Surabhi Pokhriyal on why curiosity is essential for eCommerce and how to avoid 'SUMO'
27 minutes Posted Oct 14, 2020 at 4:00 am.
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Johnson & Johnson's Global Director of eCommerce Acceleration Surabhi Pokhriyal adds a new acronym to the alphabet soup of eComm terms while sharing how brands should look to other industries with curiosity and inspiration to see what's around the corner. She also explains why there's no end destination when it comes to eCommerce knowledge.