Brand Wars
Brand Wars
Lloyd Williams
11 | Nespresso vs. Oatly
36 minutes Posted Mar 9, 2021 at 11:29 pm.
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With its image of an AmEx-wielding, Hilton minibar-raiding elite global lifestyle repped by Gorgeous George, Nespresso (along with Starbucks) helped change the coffee world by bringing espresso-quality coffee into the home. But has that world moved on? A world now shaped by brands like Oatly - the Swedish oat milk maker who took on the dairy gods but making "milk, but made for humans." Let the Battle of the Baristas commence! 

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