With all the shifts in online shopping in the past few years, e-commerce and marketing is finally leveling up.
Today’s guest <a href="https://www.linkedin.com/in/hafizhuda"><ins>Hafiz Huda</ins></a>, Executive Creative Director at<a href="https://www.zulily.com/"><ins> Zulily</ins></a>, is one of those pioneers and leaders in not just storytelling, but curating a unique experience in this realm. With experiences in innovative narrative campaigns, partnerships and diversifying media, he shares some highlights and also what is coming-up next.
We discuss:
<ul><li>List shopping or chore shopping vs. an online discovery experience</li>
<li>Retail storytelling and the shop early model</li>
<li>Shifts in E-commerce advertising and marketing</li>
</ul>

Bringing the World into the Inclusion Age with Travis Montaque

Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.