Brand Origins
Brand Origins
Chris Garin
How Starbucks Converts Haters Into Superfans (Lessons for Small Coffee Shops)
50 minutes Posted Nov 15, 2022 at 9:26 am.
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Learn how Starbucks converted me from a hater into a Starbucks superfan. I talk about what Starbucks does right, and what smaller local coffee shops can learn from them so that they can create customer loyalty.

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