Are you exhausted by marketing and all of the things you need to do to build your brand? I speak with so many business owners who are overwhelmed by the time, energy and money required to effectively build a brand.
Today I’m chatting with Pennlytics founder and data enthusiast Brooke Huckerby about how to measure your brand performance so that you can start to use your time and resources strategically.
<ul>
 <li>Why measuring marketing and brand performance is so important</li>
 <li>How to measure the performance of your brand activities</li>
 <li>The importance of listening to your clients in growing your brand</li>
 <li>Tips for getting started in tracking your brand performance</li>
</ul>
Say hello to Brooke and I on socials, and let us know your favourite takeaways from this episode!
<a href="https://www.instagram.com/pennlytics/" target="_blank" rel="noopener noreferer">Connect with Brooke on Instagram </a>
<a href="https://pennandlytics.com.au/ " target="_blank" rel="noopener noreferer">Visit the Pennlytics website</a> 
<a href="https://www.instagram.com/darbylyndon/" target="_blank" rel="noopener noreferer">Connect with Darby on Instagram</a>
<a href="https://www.zeroco.com.au/ " target="_blank" rel="noopener noreferer">Explore the ZeroCo brand </a>

Behind the brand: chatting Duolingo with Mia Fileman

Welcome to Brand Chats! Each week, we'll be chatting about a different element of what makes a stand-out brand, speaking with industry experts and small business owners who have built a brand that they love and one that their audience loves too.

Hosted by Darby Lyndon, a brand strategist and content marketer passionate about turning great businesses into irresistible brands.