Born Scrappy
Born Scrappy
Stu Kagan
Repurposing the Narrative with John Sacco
45 minutes Posted Mar 11, 2026 at 1:00 pm.
John Returns
Next Chapter... Consulting
Changing the Industry Narrative
Brand Building Masterclass
The Social Media Aha
Overcoming Naysayers
First Sales Proof
Viral Wins & Flops
Consistency Over Ego
Brand Pride Fuels Culture
Small Yards Can Build Brands
Community First Not Just Digital
No Budget? Start Small
Simple Ideas for Content
A Thousand Stories
Thanks to John
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Show notes
Send us Fan Mail In this week’s episode I chat with John Sacco, former President of Sierra International and former Chairman of ReMA. John has been one of the most influential voices in the recycling industry for decades, helping shape both the culture of Sierra and the broader narrative of our industry. After recently transitioning out of the business he helped build, John reflects on what comes next and why he’s still deeply committed to pushing the recycling industry forward. From brand b...