Side hustles used to be the vibe… but are they still “allowed” now? 😅 In this episode of Blame It On Marketing, Emma and Ruta are joined by Liz Maguire (email marketer for SMEs) to unpack the reality of side hustles in 2026 — what’s healthy, what’s risky, and what it actually teaches you as a marketer. Liz shares her passion project, Flea Market Love Letters — a digital archive of vintage love letters — and we get into the messy middle: monetisation, boundaries, employer perceptions, and why ...