BIV Today
BIV Today
Business In Vancouver
How two seismic shifts have impacted brand trust
11 minutes Posted Aug 13, 2020 at 9:26 pm.
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A new report from Edelman Canada explores how the COVID-19 pandemic and racial injustice have impacted consumers' perspectives on brands. Jennifer Meehan, the firm's executive vice-president of brand, discusses the report's findings with reporter Hayley Woodin on this episode of BIV Today.

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