Billion Dollar Sellers
Billion Dollar Sellers
Kevin King
Is Amazon hiding your best keywords from search?
16 minutes Posted Sep 24, 2026 at 4:41 pm.
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Date: September 24th, 2026
Summary: Kevin King explains how Amazon's brand-name stripping and new AI title rewrites can make your best keyword vanish from search, walks through Walmart's listing scorecard and launch playbook, covers Google's new AI performance report for merchants, and introduces a free tool that shows your Shopify listing the way an AI agent sees it.
 
Key Points Discussed:
How Amazon removes less recognisable brand names from titles in search, and why it costs you when your brand name is also your main keyword
Amazon's 75-character title limit, AI title rewrites and the new Item Highlights field
A five-minute check to compare your live search title with your backend title
Walmart's listing scorecard, category opportunities and the Pro Seller badge
A Walmart launch sequence: title structure, right-to-win checks, advertising, outside traffic and review syndication
Dragon.fish on email list warm-up and capturing marketplace buyer emails
ChatGPT stats showing commercial conversations rising from 13.9% to 19.2%
Google Merchant Center's new AI performance tab and how to rewrite your feed for conversational search
Shop Cat Explorer and how Shopify's Catalog API feeds product data to AI shopping agents
 
Links Mentioned:
Billion Dollar Sellers Club (try it for $9)
Dragon.fish
Targeted by the FTC: The $56M Comeback Story (Marketing Misfits on YouTube)
Marketing Misfits Newsletter
Shop Cat Explorer
 
Hot Picks:
The threat AI Agent Instinct and Meta's Muse have to Amazon
Amazon blocks Meta's Muse agentic AI from shopping its site
Shopify filters out bots to show human-only traffic to stores
$750 billion from AI search by 2028: listings need to change
 
Stump Bezos Answer: 33% of shoppers research their holiday gifts before October 21
 
Parting Shot: "Concentration produces wealth. Diversification protects wealth." (James Clear)
 
Billion Dollar Sellers Media Library
The Ecom Oracle
 
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