Beyond Influencer Marketing
Beyond Influencer Marketing
Cloris Kylie
How to connect with your audience in the digital world - Amber Vilhauer
26 minutes Posted Apr 6, 2020 at 7:00 am.
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Show notes

Online digital marketing expert Amber Vilhauer reveals the key principles to build a deep connection with your audience in the crowded digital world through the use of video.

Amber's Lessons to Connect with Your Audience in the Digital World

During our conversation, Amber reveals:

  • The problem with the push for automation in online marketing
  • How you can add a human component to your marketing through the use of video
  • The winning formula and mindset for the welcome video on your website
  • How to make your website experiential so people feel they have come into your world as soon as they visit your page
  • The role your customer journey plays to design your videos
  • How to create compelling videos for social media-- and why a strict posting schedule might not be the best idea
  • The main strategy to succeed with video on YouTube

Amber's inspiring words to face challenges echo the name of her company NGNG =  no guts, no glory. Amber encourages us to face our fears because, as we grow our businesses, we will face the unknown and we will be afraid, but that should not prevent us from achieving our dreams.

More about Amber Vilhauer

Amber Vilhauer is an online digital marketing expert who supports authors, speakers and coaches to establish a powerful, integrated online presence that gets results and empowers them to make a difference in their industry. She supports entrepreneurs through branding & website development, done-for-you online marketing, and bestseller book launches."}"