Better Product
Better Product
Better Product Network
The Minute: What is a growth team and how can PM evolve?
4 minutes Posted Apr 8, 2021 at 9:00 am.
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Last June, we did a series on product-led growth because it’s still a pretty ambiguous and misunderstood term. While we sought to define it better, it’s still a topic on many companies' minds, specifically around how to structure your team. Blake Bartlett, Partner at OpenView, and Kyle Lacy, CMO at Lessonly, discuss the impact PLG has on an organization, and how it's impacting the way teams are structured.