Getting feedback from busy execs or senior management can be tricky at times. Here are a few tips that I’ve learned over the years.
First distill all of your options into a couple of simple bullet points. Next share, which of those options you plan to proceed with. And if possible show a before and after—could be a sketch, a wireframe, a full mock-up, or could be a click through prototype.
Finally note that no action is necessary on their part, but that you are open to feedback.
This way, the exec is brought up to speed. They don’t need to open any separate docs. They have all of the context in front of them. And if they have feedback, they can share it. But if not, no action is needed on their part.
This is a simple process that I’ve refined over the years and it tends to work really well with busy execs.