In this episode, Ryan Byrd, CAE, director, managed chapters at the American College of Emergency Physicians, joins hosts Steven Stout, FASAE, CAE, and Katy Markert. Ryan shares her journey into association management, her passion for building strong member relationships, and the key to understanding what truly motivates members. The discussion dives into the role of marketing in recruitment, effective engagement strategies, and the challenges and rewards of working in associations. Plus, Ryan offers valuable advice for industry newcomers and highlights the importance of work-life balanceThis episode is sponsored by eLearningDOC.Better By Association is produced by Association Briefings.