<p>Lara Helmling explains why our well known celebrity culture in marketing is NOT good for authors and their book sales.</p>

The TOP 3 things editors look for in your marketing.

Authors, are you getting marketing advice that actually works? Or do you feel like you're spinning your wheels for very little reward? In these ten-minute broadcasts, editor and marketing expert Lara Helmling gives you the most important do's and don'ts in book marketing today. Discover how to use your gift to find your tribe and sell your books.  Learn more at http://bestsellingauthorstudio.com/listen. Music by www.bensound.com.