Show notes
Welcome to another exciting episode of "Behind Startup Lines", where we delve into the inspiring journey of Johann Malawala. As a former obstetrics and gynaecology clinician, Johann has expertly navigated the path from delivering babies to simultaneously delivering twin businesses – a unique blend of a not-for-profit and a commercial venture.In this episode, Johann candidly shares invaluable insights gleaned from his unique career transition, offering a fresh perspective for those working in or selling into the healthcare or public sector. With a foot in both worlds – as a practitioner and an entrepreneur – he effortlessly bridges the gap between in-depth sector knowledge and business acumen.Join us as we explore how to navigate complex sectors and balance commercial and philanthropic endeavours. This episode is a treasure trove of inspiration and practical advice for entrepreneurs, healthcare professionals, and anyone interested in making a meaningful impact in their industry.Don't miss out on this compelling narrative of transformation, innovation, and entrepreneurial spirit on "Behind Startup Lines" - where we bring you real-life stories from the frontlines of entrepreneurship.Highlights:(13:25) Johann's entrepreneurial journey (16:50) Simultaneously building a not-for-profit and commercial business (19:40) Winning your first customer(28:00) Complexities of mapping healthcare buyer cohorts(33:55) How to work with the NHS health service (38:00) Establishing your credentials and selling to the NHS(58:00) Advice Johann would give his past self(1:00:00) Behind Startup Lines quick-fire questions(1:07:00) How to truly connect with people on LinkedIn For more information:LinkedIn: https://www.linkedin.com/in/philipguest/Website: https://www.revcelerate.com/Twitter: https://twitter.com/PhilGuesty

