Kasey and Lorena go over pros and cons of social media, how it’s helped their businesses but also what kind of pressure has been added to their lives because of it. Is it really a “job?” They both agree that the good outweighs the bad and that if you remain true to you and your brand, you can grow a successful community and help change lives while you’re doing it.&nbsp; Email: beautybizbffs@gmail.com IG: @beautybizbffs Twitter: Beautybizbffs Follow Kasey : @glowskincarela&nbsp; SHOP Glow Skincare: www.glowskincarela.com Follow Lorena : @dearlashlove SHOP Dear, Lash + Love : www.dearlashlove.com<a rel="payment" href="http://beautybizbffs.com">Support the show</a> (http://beautybizbffs.com)

Monday to-do: Ivy Lee Method

TWO GIRLS, ONE DREAM. A fresh, unfiltered behind the scenes of two licensed esthetician business owners talking all things beauty, business, and everything in-between. With over 20 years combined experience in the industry, Kasey and Lorena have grown successful brick and mortar / e-commerce businesses in Los Angeles and a die-hard following on social media focused on sharing tips and tricks. This led to the creation of “Beauty Biz BFFs’ and together they hope to continue to change the beauty industry by recognizing true creatives and professionals that are breaking the mold.