If you’re having some challenges with charging what you believe you’re really worth, you need to know that the solution begins with your brand.  After all, 98% of people meet your brand before they meet you, and they instantly form an impression that tells them whether you’re someone with whom they should engage. Today we’re talking with John & Elizabeth Finley from San Diego, and they have just completed our personal branding program.  They were seeking to build a luxury brand that was also approachable and authentic. Learn why they say, “Now we have a brand that we’re super confident and proud to put out there. This was exactly what we needed to elevate our business, and people are already noticing”.  Best Moments