<p>In this episode, Matt Lozar, Director of Recruitment Marketing shares tips on how companies can attract and hire the right people to give your business a competitive advantage. </p>
<ul><li>What is recruitment marketing and why does it matter?</li>
<li>4 Pillars of Recruitment Marketing</li>
<li>How to use technology to lower recruitment ad costs</li>
<li>How to become an Employer of Choice</li>
</ul>

How to Use Facebook Advertising to Grow Your Business

A SMART Marketing podcast that brings in top business leaders, subject matter experts, and consultants to share tips and strategies to help companies market more effectively. 

Each episode focuses on a specific topic and provides both strategic and tactical advice that marketers can implement in their own business.