Quite often I find myself late at night thinking about random and odd things… and of course me being me I decide to investigate my thoughts and find myself deep down the rabbit hole to a point in which I wish I never started. Rather than my brain hurt alone I decided to bring you all with me, bring you on the adventure on where serving sizes and nutrition labels come from. Trust me it’s weird. How they were created, how they are part of a vicious cycle that feeds into itself and how food labels are not always as they seem.