Show notes
CEO and Founder of Capital Pricing Consultants Lydia DiLiello returns for her third appearance on the show, this time to tackle perhaps the biggest B2B issue of the day – supply chain disruption.
Why is it happening? Why have so many companies been caught flat-footed? What is the bottom-line impact of apathy in the face of supply issues? How long will it last? Lydia and host Lindsay Duran address these questions and walk through real-world examples of companies who are responding the right and wrong way to this global challenge. Tune in for advice on both short- and long-term pricing strategies to adopt today.
Read the blog mentioned in the episode here: How To Approach Pricing Amid Supply Chain Turmoil