B2B Power Hour
B2B Power Hour
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43. Building An Account Strategy to Stop Chasing Ghosts w/ Alex Newmann
49 minutes Posted Feb 11, 2022 at 7:00 am.
Nick sits down with Alex Newmann to talk prospecting to give you an account strategy that builds a healthy pipeline. Starting with sales strategy and transforming it into account strategies with the individual channels you should focus on. We’ve all wondered what the perfect sequence length is & how to set up our quarter. The biggest takeaway is going to be how to properly qualify deals to make sure you’re not chasing ghosts.Connect with Alex NewmannLinkedInWebsiteNew Prospecting PlaybookIn this episode, we cover:How to build a sales strategy
How does that turn into an account strategy?
What channels should we focus on?
What does your sequence/cadence look like?
How do you set up your quarter?
How to properly qualify (and disqualify) deals
Why you need to master forecasting
Alex’s Power Hour
Alex’s question for Nick
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49:08
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Show notes
Nick sits down with Alex Newmann to talk prospecting to give you an account strategy that builds a healthy pipeline. Starting with sales strategy and transforming it into account strategies with the individual channels you should focus on. We’ve all wondered what the perfect sequence length is & how to set up our quarter. The biggest takeaway is going to be how to properly qualify deals to make sure you’re not chasing ghosts.Connect with Alex NewmannLinkedInWebsiteNew Prospecting PlaybookIn this episode, we cover:How to build a sales strategy (3:39)How does that turn into an account strategy? (12:13)What channels should we focus on? (16:25)What does your sequence/cadence look like? (21:20)How do you set up your quarter? (24:39)How to properly qualify (and disqualify) deals (32:38)Why you need to master forecasting (40:07)Alex’s Power Hour (44:45)Alex’s question for Nick (46:09)Follow Nicholas Thickett on LinkedIn: https://linkedin.com/in/nicholasthickettFollow Morgan Smith on LinkedIn: https://linkedin.com/in/morganjsmithJoin the 1Up Club to power up your prospecting. Get access to power plays, special briefings, and even DIY enablement docs that help you prospect better. Learn more at b2bpowerhour.com/join.