Show notes
Jaz sits down with musician Cera Gibson (@ceragibson) to explore the evolving music industry in the TikTok era. Cera shares her personal journey, the challenges of breaking through in a crowded digital space, and how social media has transformed music promotion. We discuss the pressures of maintaining authenticity online, the role of live performances, and the growing influence of influencers in shaping music careers. Join us as we navigate the changing landscape of music streaming and the pursuit of virality in today’s digital age.00:00 Meeting Cera05:48 Navigating Viral Fame and Its Challenges14:48 The Impact of Virality on Music Promotion 19:16 The Struggles of Authenticity in the Digital Age26:27 The Role of Live Performances in Building a Career38:40 Strategies for Music Promotion on TikTok48:24 The Future of Music in the Age of TikTok56:28 The Illusion of Overnight SuccessFind Cera here:https://www.instagram.com/ceragibson/https://open.spotify.com/artist/1Hiacf7uM6oGW5uXHDFYae?si=yqnKN55GTr-tOotRrZWBewFollow:• https://www.youtube.com/@AttentionRecession• https://www.instagram.com/attentionrecessionpodcast• https://www.tiktok.com/@attentionrecession• instagram.com/nicola_fumo/• instagram.com/jasminemelodyy/• tiktok.com/@jazmelodyySupport this podcast: https://podcasters.spotify.com/pod/show/attention-recession/support--- Support this podcast: https://podcasters.spotify.com/pod/show/attention-recession/support This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit somenewsletter.substack.com
