Athlete CEO
Athlete CEO
The Averill Brothers - Erik & Brandon Averill
003: Aaron Klusman, Talks Career, Investing, And Upcoming Market Trends
1 hour 13 minutes Posted Jun 8, 2018 at 11:00 am.
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In this episode, my good friend and former teammate, Aaron Klusman, talks career, investing, and upcoming market trends.

After becoming an All-American as a Freshmen at ASU, Aaron Klusman went on to play for the Los Angeles Dodgers organization.

Following a successful career as an athlete, Aaron has turned his attention to investing in sectors like food and beverage, retail, private education, real estate, and most recently – film.

Aaron has a sharp eye for current and upcoming trends that will shape the way our society functions and performs over the coming years.

Aaron is a Dad, investor, and pursuer of things he loves.

A couple things to listen for in this episode:

  • Aaron’s love for business and branding (and experiences that have shaped his career)
  • How one of Aaron’s first businesses sparked while in college
  • The hurdles in the retail business that Aaron overcame (and his advice from experience in his clothing line)
  • What Aaron’s transition from minor league baseball player to entrepreneur taught him about life
  • A simple mindset that you can apply to business that help you live your dream lifestyle
  • What to do if you’re invested in the real estate market and it crashes
  • Aaron’s no-nonsense advice to athletes who haven’t invested (and how to get started)
  • Why being second-to-market can be a wise strategy if you’re investing in new companies
  • The strategy Aaron learned from Warren Buffet for finding companies to confidently invest in
  • What Starbucks, Instagram, and other big-name companies are trying to figure out (that you should too)
  • How Aaron would treat his career while he’s playing a sport, so that he’s seen as an attractive investor
  • How to stay true to yourself while growing your career and creating your legacy
  • What “big loss” Aaron experienced in his investment career (that you can learn from so that you don’t bleed cash)
  • What you can learn from the Starbucks business model when it comes to investing
  • What Aaron see’s happening in the education space in the coming years (and how it affects the workforce for coming generations)
  • The questions you should ask yourself daily if you want to be a successful athlete, business person, or family man/woman
  • How Aaron continues his self-development
  • Why validation can lead you astray in your business, family, and career
Quotes
  • “The environment is worth more than the paycheck” – Aaron Klusman
  • “The things that are the sexiest tend to be things you want to invest in that you shouldn’t” – Aaron Klusman
  • “The creation of content is the new frontier.” – Aaron Klusman
  • “Starting to look at yourself as a brand is a key step.” – Aaron Klusman
  • “Each thing that you put your name into further defines your brand.” – Aaron Klusman
  • “Fail cheap. Fail fast. Fail often.” – Aaron Klusman
  • “Don’t go all in and burn through a career’s worth of cash.” – Aaron Klusman
  • “Sometimes you just can’t learn it enough until you invest in it.” – Aaron Klusman
  • “Everyone is in a real-time narrative. No one is a one-time failure.” – Aaron Klusman
  • “Failure is not final.” – Aaron Klusman
  • “You have to put yourself in positions to make small bets and miss a little bit…” – Aaron Klusman
  • “If you don’t invest in yourself, you’re a depreciating asset” – Aaron Klusman
  • “You can be the best in your space and the World forgets about you.” – Aaron Klusman
  • “The best investment is in yourself.” – Warren Buffett “Think of failures as investments of learning.” – Aaron Klusman
Resources Mentioned: Books Aaron Mentioned (Amazon links):

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