In our inaugural episode, recorded live at the ASAE Annual Meeting and Exposition in Cleveland, we hand over the hosting duties to Kiki L'Italien, host of Association Chat. Kiki engages in a lively discussion with Virginie De Vissche, executive director of business events for Destination Canada, on the crucial topic of sustainability in events. Together, they explore how sustainability spans environmental, sociocultural, and economic dimensions, advocating for a holistic approach. Virginie provides inspiring examples from Canada, including innovations like green roofs, urban beehives, and local food initiatives, underscoring the importance of incorporating cultural elements to enhance event experiences.

This episode is sponsored by Destination Canada. 

Download the full episode transcript.

Associations NOW Presents is produced by Association Briefings.