ASOM Pod
ASOM Pod
ASOM Pod
EP22: 4 Must-Have eCommerce Marketing Tactics
36 minutes Posted Nov 7, 2024 at 6:44 pm.
Recap of BattlGames Event
Introduction to the ASOM Pod
Meet the Hosts
Marketing Tactics Discussion
Giveaways as a Marketing Strategy
Live Video Shopping Experience
The Power of Giveaways
Creating a Buzz
Innovative Marketing in Restricted Industry19:31 Applying Marketing Tactics to SaaS
BattlBox's Customer Service Transformation
Retention Strategies and Customer Feedback
Event Marketing Strategies
Wrapping Up
0:00
36:46
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Show notes
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Thank you to Recharge for sponsoring the pod. Trusted by over 20,000 brands, Recharge is the #1 platform for your eCommerce subscription needs. Learn more at http://recharge.asompod.com/
Thank you to Salvit Advisors for sponsoring the pod. Salvit Advisors help eCommerce brands make profitable decisions by tailoring data-driven sights that are unique to your business. Learn more at https://www.salvit.com/
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In this episode of the ASOM Pod, the hosts — Jimmy Kim (CEO of eCom Email Marketer & Founder of Sendlane), John Roman (CEO & Co-Founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella), and Bryan MacDonald (Director of eCommerce at Oma's Pride) — explore their favorite marketing tactics and strategies, sharing both unconventional approaches and proven methods that have driven success in their own ventures. From using giveaways to fuel customer engagement to transforming customer service into a profit center, they reveal actionable insights that can elevate any marketing game.
What You’ll Learn:
* How to leverage giveaways to build engagement and brand loyalty
* Why live video shopping is a powerful tool for connecting with audiences
* Creative ways to use event marketing to build pre-launch excitement
* How customer service can evolve into a profit center
* Strategies to improve customer retention through win-back phone calls
* How to adapt marketing tactics across different sectors, including SaaS
Whether you’re looking to deepen customer engagement, increase retention, or just need fresh marketing inspiration, this episode is packed with actionable tactics to drive business growth.
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Follow Jimmy Kim at:
X: https://www.twitter.com/yojimmykim
Linkedin: https://www.linkedin.com/in/yojimmykim
IG: https://www.instagram.com/@yojimmykim
Tik Tok: https://www.tiktok.com/@yojimmykim
Follow Bryan MacDonald at:
X: https://www.twitter.com/bryanomaspride
LinkedIn: https://www.linkedin.com/in/bryan-macdonald-ct
IG: https://www.instagram.com/@anythingbutasalad
Tik Tok: https://www.tiktok.com/@anythingbutasalad
Follow John Roman at:
X: https://www.twitter.com/@JohnMRoman
Linkedin: https://www.linkedin.com/in/john-roman/
IG: https://www.instagram.com/@johnnyromes
Tik Tok: https://www.tiktok.com/@johnmroman
Follow Amer Grozdanic at:
X: https://www.twitter.com/@AmerGrozdanic
Linkedin: https://www.linkedin.com/in/amer-grozdanic
IG: https://www.instagram.com/@amergrozdanic
Tik Tok: https://www.tiktok.com/@amergrozdanic
Contact us at [email protected] for sponsorships, appearance requests, interviews, or general information!
Subscribe to our newsletter! We drop weekly hot takes, totally unfiltered. Join us at ⁠⁠⁠⁠⁠⁠https://asompod.com⁠⁠⁠⁠